NET (News-Entertainment-Television) is a free-to-air Indonesian TV channel broadcasting everything from regional news and sports to Hollywood movies.
Launched in Jakarta in 2013, with a big ambition to provide an experience and content that
is progressive, provocative and premium. A brand that embodied the potential of a modern Indonesia, a country that is rapidly evolving, but where TV media remains fairly conservative. NET’s vision was to be the media brand to spark and inspire change.
is progressive, provocative and premium. A brand that embodied the potential of a modern Indonesia, a country that is rapidly evolving, but where TV media remains fairly conservative. NET’s vision was to be the media brand to spark and inspire change.
We visualised the brand as a modern-day take on the radio wave, with NET as the source of news, driving attitudes and opinions. A ripple in a still surface, that causes waves of change.
Working with Hogarth and Neon Sound we created a full suite of on-screen graphics, idents and supporting materials for the broadcast team at NET.
Identity
The ripple is used as a flexible device
on-screen as a transition and a point
of focus for animation. As a static device
it can be subtle and textural or used
as a powerful super graphic.
The ripple is used as a flexible device
on-screen as a transition and a point
of focus for animation. As a static device
it can be subtle and textural or used
as a powerful super graphic.
Idents
We created a set of three launch idents
with the ripple forming the logo in different
scenes; entertainment, news and sport.
We created a set of three launch idents
with the ripple forming the logo in different
scenes; entertainment, news and sport.
