NET (News-Entertainment-Television) is a free-to-air Indonesian TV channel broadcasting everything from regional news and sports to Hollywood movies.
Launched in Jakarta in 2013, with a big ambition to provide an experience and content that
is progressive, provocative and premium. A brand that embodied the potential of a modern Indonesia, a country that is rapidly evolving, but where TV media remains fairly conservative. NET’s vision was to be the media brand to spark and inspire change.
is progressive, provocative and premium. A brand that embodied the potential of a modern Indonesia, a country that is rapidly evolving, but where TV media remains fairly conservative. NET’s vision was to be the media brand to spark and inspire change.
We visualised the brand as a modern-day take on the radio wave, with NET as the source of news, driving attitudes and opinions. A ripple in a still surface, that causes waves of change.
Working with Hogarth and Neon Sound we created a full suite of on-screen graphics, idents and supporting materials for the broadcast team at NET.
![](https://cdn.myportfolio.com/5970f14d5fb6601ec9f643be930fd079/a9f44a13167a6ae0f6dffa06_rw_1920.jpg?h=9b4fbe2068d2fd830f533c2f53022444)
![](https://cdn.myportfolio.com/5970f14d5fb6601ec9f643be930fd079/8883bf1ae466084dbc59ba8a_rw_1920.jpg?h=bc397bd77ae543aeb85467a470b0431e)
![](https://cdn.myportfolio.com/5970f14d5fb6601ec9f643be930fd079/36c8be7bc03e7985b4c61ec8_rw_1920.jpg?h=16f6758e8f43c201a2633a33c5f2e49e)
Identity
The ripple is used as a flexible device
on-screen as a transition and a point
of focus for animation. As a static device
it can be subtle and textural or used
as a powerful super graphic.
The ripple is used as a flexible device
on-screen as a transition and a point
of focus for animation. As a static device
it can be subtle and textural or used
as a powerful super graphic.
Idents
We created a set of three launch idents
with the ripple forming the logo in different
scenes; entertainment, news and sport.
We created a set of three launch idents
with the ripple forming the logo in different
scenes; entertainment, news and sport.